The Classic Backpack
$
195.00
Free shipping & returns for Babylist orders $45+
color
Espresso
1
Overview
Description
The Classic Backpack is crafted from durable, machine-washable fabric and packed with features designed to make parenthood easier.
It easily fits diapers, snacks, drinks and extra clothes and features two insulated bottle pockets, a quick-reach cell phone pocket and an elastic key leash. It’s big enough for twins and multiples.
The adjustable shoulder straps, trolley sleeve and cushioned changing pad add comfort and convenience.
After the bottle stage, the insulated pockets accommodate most water bottle sizes and can carry sealed drinks for the whole family.
Bundle option: This bundle option comes with the Classic Backpack, Insulated Bottle Bag and 3-Piece Pouch Set.
The Insulated Bottle Bag keeps extra bottles at the right temperature, plus it has machine washable easy-to-clean PEVA lining and an adjustable, detachable messenger strap.
The 3-Piece Pouch Set is designed to fit in the front of every JuJuBe diaper bag. It includes a zippered compartment on each bag along with a detachable shoulder or wristlet strap.
What we about it
Purposefully designed to carry all the baby essentials and then some.
Details
- 12.25” x 6” x 16”
- 15 storage pockets
- Plenty of space for a changing pad, diapers, wipes, creams and other changing necessities
- Two insulated bottle pockets keep liquids warm or cool
- Ergonomically curved backpack straps are padded and adjustable for your comfort, reducing strain on your back and shoulders
- Additional ways to carry: Removable straps attach to your stroller for walks or shopping trips; also included is a trolley strap to slide onto luggage for easier travels
- Machine washable: All JuJuBe bags are easy to spot-clean and are machine washable; linings treated to minimize odor-causing bacteria keep cleaning and sanitizing simple
- Limited lifetime warranty
Bundle option:
- Includes the Classic Backpack, Insulated Bottle Bag and 3-Piece Pouch Set
- Insulated Bottle Bag & 3-Piece Pouch Set are machine washable
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Q&A
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Can an adult water bottle (like an Owala 24oz) fit in the bottle side pouches ?
Does this backpack have stroller straps?
Customer reviews
32 Ratings
1-10 of 32 Reviews
Sooo well made! Tons of
This review was collected as part of a promotion
Sooo well made! Tons of storage on top of so many pockets to stay organized! The padded backpack straps are so comfy that even full it feels light. Genuinely love!
Jun 10, 2026
I love this diaper bag
This review was collected as part of a promotion
I love this diaper bag layout so much! I had the beige one for a couple of years and mentioned in my review of it that it would be great to have it in a pattern, and they listened! The first one I ordered arrived with a manufacturer defect and they replaced it pronto with no issues. I will come back to JujuBe time and time again for their warranty on their bags and the quality of their customer service. 10/10!!
I should add that I've gotten new and used jujube bags for my sisters and…
I should add that I've gotten new and used jujube bags for my sisters and…
Jun 9, 2026
Great upgrade from years past.
This review was collected as part of a promotion
Great upgrade from years past. Much more organization and SO MANY pickets! The only con is the lack of the elastic straps the old version had to hold a pack of wipes.
May 19, 2026
Great purchase
8 months in still looks brand new. Zippers are smooth. Great purchase.
May 17, 2026
I spent weeks researching the
This review was collected as part of a promotion
I spent weeks researching the perfect diaper bag, and I finally settled on this piece and I'm glad I did. Many other canvas/cotton bags are lacking in versatility with fewer pockets and features than synthetic fiber options. I really, really value natural fibers, so I'm glad JuJuBe offers their diaper backpack in cotton canvas for this collaboration with Sazan. Beyond that, I love the size and quality--the strap padding and overall dimensions are are comparable to my partner's cult favorite…
Apr 14, 2026
Attention!
ATTENTION! I got this bag in 2024 and the zipper ripped about 2 years later, I submitted a claim on jujube website and they sent me a whole new one for free! Even let me change colors, great company!
Apr 9, 2026
JuJuBe diaper bags are the
This review was collected as part of a promotion
JuJuBe diaper bags are the best! I always get many compliments on mine and I bought this bag for my sister-in-law and know it’ll be well loved! Great storage space & love the full zip down for easy access to main compartment items.
Mar 17, 2026
The classic diaper bag provides
This review was collected as part of a promotion
The classic diaper bag provides style and functionality with a sleek look. The weight is prefect without feeling too heavy and the fabric is machine washable and durable against every day wear.
Feb 23, 2026
Love this diaper bag, bought
This review was collected as part of a promotion
Love this diaper bag, bought for my niece. She will love it.
Dec 9, 2025
The perfect diaper bag
I’ve been using this bag for 11 months now and it’s the perfect size, not too heavy, and very thoughtfully made. It has every pocket you could ever need. We use boon bottles so I didn’t need more than one insulated bottle pocket which is the number one complaint I’ve seen with the bag. The side wipe compartment on the original version is such a life saver because who wants to dig for wipes. It’s also machine washable which is necessary for a diaper bag I promise. The fact that it unzips…
Nov 29, 2025
