Norah Breast Pump Backpack
$
199.00
Free shipping & returns for Babylist orders $45+
FSA & HSA Eligible
color
Black
1
Overview
Description
Designer Sarah Wells names all of her bags after the important women and girls in her life, and this one is named after her niece Norah. It features a spacious main interior, a padded laptop sleeve and two thermally-lined side pockets for your breast pump and pumped milk, which can keep breast milk cold for up to 6 hours (with ice packs). Another feature parents love: the unique doctor-bag style wire frame opening that stays open for easy one-handed use.
Tip: you can use the side pockets for your pump (large or small) or even a cooler with the thermally-lined pockets. If you prefer to use the full space in the main compartment, simply push the side pockets down and inward from within the main compartment and snap-back for lots of room.
What we about it
This modern backpack/tote hybrid is packed with parent-friendly features.
Details
- Bag: 16.5”H x 7”W x 13.5”L
- Smaller side pocket: 10”H x 7”W x 5”D
- Larger side pocket: 10”H x 7”W x 8”D
- Total Pockets: 7
- Weight: 2 lbs
- Lightly structured
- Two thermally-lined side pockets for your breast pump and pumped milk; keep breast milk cold for up to 6 hours with ice packs
- Photo pockets to help ease with letdown while pumping away from baby
- Padded laptop sleeve for laptops measuring up to 17” or 15”
- Stylish, durable, comfortable and easy-to-clean materials
- Ample space for all portable pumps: Elvie, Medela Pump in Style (with or without a case), Sonata and Freestyle, Willow, Hygeia, Freemie, Spectra (all types), Ardo, Ameda, Cimilre (S6+, S5+ and P1) and more
- Unique doctor-bag style wire frame opening that will hold open for easy one-handed use to find what you need inside
- Care: Machine wash; air dry
- Note: accessories shown in photo not included
- Lifetime warranty
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Q&A
Have a question? Ask an expert.
Start typing and see existing answers.
How do you wash this bag? Is it hand wash only or can you wash it in the washer machine?
Best Answer: Norah can be machine washed (air dry only).
Customer reviews
92 Ratings
1-10 of 92 Reviews
Love the Concept + Room for Improvement
It was a divine meeting between myself and the Norah backpack. I had been wondering why it is so difficult to find a work bag with a cooler since the concept is so versatile. I landed on the Norah bag and it is able to hold: Baby Buddha 2.0 pump + parts, wet bag, 16 inch laptop, Cold Gold cooler, snacks, headphones, and a notebook. With the cooler in the insulated pocket, it is a tight fit for sure and I can feel the bulkiness. The straps do a good job of distributing the weight, but if I had a…
Apr 25, 2026
Exceptional
Wife raves about the newfound ease of transporting all the pieces necessary to work full time and be a new mom! This bag has streamlined her daily carry.
Aug 14, 2025
Fits Everything!
I needed a pump bag that I could carry to work with my laptop, paperwork, and everything else I carry. With my Sarah Wells, I was able to replace my former backpack, lunch box, pump bag combo into just one bag.
Jul 21, 2025
This bag is a must have
I’ve owned several Sarah Wells Bags over the years and the Norah might be my favorite one of them all! The size is perfect - not too big to be overly bulky and not so small that it doesn’t fit my needs. I can easily fit both my Spectra and a portable pump in the bag along with my cold gold with a bottle and some milk storage containers. My usual go-to is my Baby Buddha on one side and my dSLR camera on the other when I’m working. It’s also the perfect diaper bag. The backpack straps are…
Mar 28, 2025
Room for everything
I got the Norah in black and it’s so perfect! Very simple and sophisticated with the metal detailing. I love that all SWB have wonderful customer service and warranties, but this backpack just has so many pockets to stay organized and separate things out. It’s great for staying organized, and the padded straps don’t hurt even after a full morning out and about.
Dec 1, 2024
In Love With This Bag
I am in loooove with my Norah! It's been so easy to get out of the house with my everything for my son, my pumps, plus everything I need. I don't need to juggle multiple bags anymore because it truly fits everything!
Nov 22, 2024
LOVE this backpack! (Review after using bag for 1 year)
I got the Norah backpack last November and have been using it for pumping at work since then (1 year). I work in a school as a sign language interpreter and I don’t have an office where I would feel comfortable leaving my pumping equipment and milk. This backpack allowed me to carry EVERYTHING I needed all day every day! In my bag I always had my Pumpables SuperGenie pump, extra pump parts (in case something broke), pump charger, Pumparoo that held my flanges, my Ceres Chill (OG size), sometimes…
Nov 18, 2024
The fits all bag!
The fact that this diaper bag can hold both my spectra s1 and handheld pumps is amazing! It’s so comfortable to wear and the color is beautiful.
Nov 2, 2024
Best pumping bag hands down
I carried my Ceres chiller, Spectra pump, work laptop, other things in my bag for my entire pumping period. It was awesome. After I stopped pumping, I continued using this awesome bag! I still use it. I use the (insulated) pump pocket for my lunch with ice packs, and the pocket I used to keep my chiller in, I keep my coffee flask. It does NOT look like a pumping bag, and now I don't need to carry a separate lunch bag.
Oct 27, 2024
BEST. INVENTION. EVER EVER EVER EVER!!
I didn’t know it was possible to love a diaper bag this much. I used to have a backpack for diapers, wipes, and change of clothes… separate bag for laptop, separate bag for pump and pump parts, and a cooler/lunch bag for milk… this ONE bag replaced ALL of that. I can fit EVERYTHING in here for 2 babies under 2!! My husband is so annoyed about how much I keep complimenting this bag!!! I must be a spokesperson for them, I can’t recommend it enough!
Jan 13, 2024
